Thanks to all of you who helped sign annual appeal letters at the last board meeting!
To date, we received $2063 in donations or memberships from 25 recipients of the 349 letters we sent. Expenses for the annual appeal letters came to $590. Staff time came to 19 hours at a cost of $470.
The 2013 P&L statement shows the annual appeal brought in $1565 in year-end donations. Only some of the donors received an appeal letter. Some responded to email campaigns and donated online; others simply sent a check at year-end.
The 2012 P&L statement shows the annual appeal brought in $2258. The 2012 appeal was all electronic and followed an emphatic push for financial support at the annual dinner and a board challenge.
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